SuperDocs

Brand Identity

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SuperDocs is a start-up that aims to be the first-stop for anyone who needs to visit a doctor. It will be a comprehensive listing of doctors, categorised and tagged by specialization, geography, patient ratings etc…

We created a bold identity for SuperDocs, combining two of the most well-recognized symbols of our times: the Superman diamond and the medical cross. The color palette and choice of form create a unique identity and a new symbol that is very versatile in usage.

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